About us

About us

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HISTORY

FOX is one of the largest meat processing companies in Romania, standing on the podium of national cold cuts producers.

Addressing all Romanians both domestically and abroad, FOX offers fresh, high-quality, and tasty products covering all major categories, from boiled and dry-cured salamis, sausages, frankfurters, hams, and bologna, to specialties and smoked products. After more than two decades of organic growth since starting operations in 1992, FOX, headquartered in Bucharest, now brings together over 1,000 employees, creating many more jobs related to the main business. We are constantly concerned with the ongoing professional development of our employees to remain competitive in the market.

As a result of ensuring our own national distribution through a logistics platform and 7 distribution warehouses, FOX has become the preferred supplier for its clients, coordinating commercial initiatives for over 10,000 stores. Aware of the impact of industrial production processes on the environment, we have invested and continue to invest in cutting-edge technology and equipment that use reduced energy and water consumption, thus improving the quality of life.

We set ambitious yet achievable goals, applying top-class European standards, processes, and procedures, measuring and monitoring our progress in line with other aspects of our activities. FOX’s community involvement occurs on at least two levels: on one hand, by offering a range of products promoting authentic Romanian tastes, and on the other hand, by supporting specific needs through sponsoring activities and events.

For over two decades, we at FOX have shared our dedication with you, our consumers and clients, conveying our passion and expertise in making not just any cold cuts, but cold cuts for refined tastes.

MISSION

Fox wants to be part of the everyday life of consumers.

VISION

Fox's mission is to become the most efficient generalist manufacturer in the industry.

VALUES

Fox believes in permanent care for the consumer, which it manifests through efficiency, competence, experience, professional integrity and transparency.

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FOX AND THE ENVIRONMENT

Technological development primarily focuses on an environmentally friendly approach, and the final result is a series of constant technological advancements applied on multiple levels.

In this regard, reducing electricity consumption by replacing over 90% of traditional lighting with LED lamps and developing our own photovoltaic park near the factory not only reflects in the lower prices of our products due to reduced energy bills but also in the reduction of toxic emissions through decreased use of electricity from fossil fuels.

Additionally, the newly acquired equipment has a reduced pollution footprint, specifically eliminating airborne particulate emissions entirely through the installation of a high-performance filtration system. We are continuously interested in and study the most advanced options for recovering energy from refrigeration plants.

The wastewater treatment plant employs both mechanical and physico-chemical stages before discharging the water into the municipal sewer system in Bucharest.

Furthermore, out of respect for nature, we carefully sort and recycle waste, including paper, plastic, glass, wood, household waste, and various packaging types, with specific contracts for each type of recycled waste with specialized companies.

We have built a modern production technical base that allows us not only to create a vast portfolio of products, ranging from boiled and dry-cured salamis, sausages, frankfurters, hams, and bologna to specialties and smoked products but also to ensure that our technology has an eco-friendly impact, thus benefiting from a dual long-term gain.

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PRODUCTION TO HIGH QUALITY STANDARDS

Consumer expectations for FOX are constantly evolving, which is why we address them with a portfolio of products that maintains consistent quality over time, while continually innovating and responding to market challenges.

We keep our consumers informed, offering them the option to choose their favorite products to maintain a healthy individual diet based on the nutritional values displayed on each product’s label.

We use the highest quality raw materials and materials. The processes and procedures we implement ensure that products, through modern technology and highly qualified people, have a transparent path throughout the entire production process.

Thanks to our efficient internal laboratory, we periodically conduct analyses to monitor quality and support the agreed-upon shelf lives for each product.

The quality of Fox products is one of the most effective competitive strategies.
FOX COM is ISO 22000:2018 certified by the international certification body DNV.GL, meeting quality management and food safety standards and hygiene regulations in accordance with European regulations.

By purchasing our products, which require minimal preparation time or integration into recipes, our consumers will benefit from more free time, leading to a more active and healthier life.

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PURCHASE, LOGISTICS AND DELIVERY

A successful business relies on maximizing returns at minimal cost. From meat procurement to spices, from equipment to vehicles, everything operates under the principles of efficiency.

We source high-quality raw materials directly from the most significant abattoirs in Europe and Romania at the best prices, in line with market trends. We follow the same quality procedures and specifications when purchasing spices, casings, and necessary raw materials to ensure that our products are not only high-quality but also affordable for every consumer.

We invest in high-performance equipment with minimal consumption and maximum yield, and we have our own fleet of refrigerated transport. All vehicles have reduced emissions due to Euro 5 and Euro 6 engines and top-quality refrigeration units.

We distribute on a national scale, with operational points and warehouses in major cities across the country, and our international export is primarily focused on Europe. In parallel with supporting transport capacities, we have a dedicated order preparation platform.

From receiving an order to its delivery within the country, we achieve this in less than 24 hours, even while working with over 10,000 stores.

A large-scale business also means creating complementary job opportunities at each partner level, and the multitude of FOX partners validates the mutually beneficial collaboration for FOX consumers with refined tastes.